Performance Marketing & Media Buying Specialist (B2B Consultancy)

Location: Remote from Egypt for the first 3 months → Relocation to Saudi Arabia

Employment Type: Full-time

Experience: 7–8+ years

Market: Saudi Arabia / GCC

We are looking for someone who is highly experienced in Performance Marketing and Media Buying, with a strong B2B/corporate background and ideally direct experience in business consultancy, corporate setup, professional services, investment/business services, or a closely related sector.

• 7–8+ years of hands-on experience in Performance Marketing / Paid Acquisition.
• Experience working in a corporate / structured business environment.
• Strong practical experience in Media Buying and campaign optimization.
• Proven experience generating and optimizing B2B leads.
• Strong experience with Google Ads and Meta Ads.

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• Experience marketing business services, professional services, business consultancy, corporate setup, investment services, or a closely related B2B sector.
• Strong understanding of lead qualification, conversion funnels, and lead quality.
• Hands-on experience with Pixel, conversion tracking, attribution, GA4/GTM or equivalent tools.
• Strong understanding of ROI, ROAS, CAC, and CPL.
• Proven ability to analyze campaign performance and make data-driven budget decisions.
• Ability to independently build a performance marketing strategy from market and campaign analysis.
• Ability to write and optimize advertising headlines and campaign messaging.
• Strong analytical and commercial mindset.
• Comfortable working as a hands-on individual contributor, not dependent on a large marketing team to execute core performance activities.

During the first 90 days, you will be expected to:

• Audit existing campaigns and advertising performance.

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• Analyze the market, competitors, services, and existing marketing activity.
• Establish proper tracking and attribution.
• Build lead qualification criteria.
• Develop the performance marketing strategy.
• Launch and optimize paid acquisition campaigns.
• Establish clear ROI/performance reporting.
• Identify scalable acquisition opportunities.

First 3 months: Remote from Egypt

After 3 months: Relocation to Riyadh, Saudi Arabia

Relocation support: Flight ticket + accommodation provided.